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Creating an Effective SEO Strategy
Creating an Effective SEO Strategy
8 articles in this collection
Written by
Cosmin Negrescu,
Madalina-Carla,
and
Cosmin
Keyword management
The aggregated search volumes
How to interpret the aggregated search volumes and how to switch between the available views.
Written by
Madalina-Carla
Updated over a week ago
Which keywords should be tracked in an SEO campaign?
Tips on how to build a complete and relevant keyword portfolio.
Written by
Madalina-Carla
Updated over a week ago
How to spot "low-hanging fruits" among your keywords
Tips on how to find keywords with the potential to quickly boost your SEO performance
Written by
Madalina-Carla
Updated over a week ago
How to set keyword filters
How advanced filters give the flexibility of a spreadsheet, but within the web platform.
Written by
Madalina-Carla
Updated over a week ago
Using the right metrics
The Opportunity metric, explained
All the quality attributes of a keyword for an SEO strategy in one metric.
Written by
Cosmin Negrescu
Updated over a week ago
Tracking SERP feature changes with dedicated Visibility metrics
Visibility on Local Packs, Top Stories and Featured Snippets
Written by
Madalina-Carla
Updated over a week ago
Forecasting
Understanding our new forecasting algorithm
Sophisticated for the sake of accuracy, but fully transparent for trust and understanding.
Written by
Cosmin
Updated over a week ago
Our CTR Curves
The research methodology behind the values of our CTR curves
Written by
Cosmin
Updated over a week ago