AI Visibility Index

Right now running on UK and Romania locations

The AI Visibility Index measures how often a brand is named and how often its pages are cited when people ask AI. It reads two engines, ChatGPT and Google AI Overviews, across the keywords a website actually competes for in Google, and weights every answer by real Google search volume.

It runs alongside the SEOmonitor platform, on its own URL: https://www.seomonitor.com/ai-visibility.

Your rank tracking campaigns are unaffected: the platform tracks the keywords you have chosen, daily and weekly; the index reads a whole market from our research database, snapshot by snapshot. Use the index to find where you stand against competitors site and category level, find what to track and then track it in the platform.

The first report needs no account. A free account raises the daily limit. All SEOmonitor paid plans unlock the full unrestricted index, competitor comparison and CSV exports.

Five steps, and every number traces back to a keyword people actually search and an answer you can read for yourself.

A domain gives you the full picture. A brand name shows how one name shows up. A keyword shows the AI answer behind one intent. A URL shows what one page earns as a source. Pick your market first.

Every way people phrase a search collapses into one intent. We translate each keyword in our database into the single question a real person would ask AI, carrying the full intent, and run it once. In Google, "paracetamol" means "what is it and where do I buy it". In ChatGPT that same intent has to be asked as a question, so that is what we ask.

We ask the way real users ask, then read the answer: which brands get named, which domains get cited, and in what order. The engines are read separately, so you always see where you stand on each.

We use the current default ChatGPT, the same one a logged out person gets, because results track the web content being retrieved rather than the model version.

Topics with larger demand count more than rare ones. Every score is weighted by verified Google search volume. Prompt volume estimates are guesses, so we do not use them. Keywords under 50 monthly searches are not processed.

The verdict, the competitive map, the category breakdown and the keyword by keyword read: who AI recommends instead of you, and where the gap is.

Two metrics carry the report, mentions and citations - and both are important. A brand can be named without being cited, and a page can be cited in an answer that never names the brand.

A domain can own several brands and spellings, for example Procter & Gamble and P&G The domain view aggregates them all. Associations are detected automatically and can contain errors, so you can edit the brand list for your own reports.

Built on the keywords where this domain ranks in Google's top results, each carrying real monthly search volume. The set is curated. No irrelevant terms, duplicates, close variants folded into one so volume is never double counted, and no branded or navigational searches, because a brand always wins its own name and there is no competitive insight in it.

Under it, one card per engine:

One card per engine with the headline % mentioned and % cited, and sentiment inside the card on paid plans. Read the engines separately: they are separate reads, not two halves of one total.

Competitors are the brands competing for the same searches you do. If you compete for the same keywords, you compete for the same AI answers. Each row carries two bars: % mentioned on top, % cited underneath.

Every keyword in the database is classified once into product categories. The table shows, per category, the keyword count, the monthly volume, and % mentioned and % cited per engine, volume weighted.

The + Compare button on the category table and the keyword table adds a second website and reads it on the same keyword universe as this report. Same keywords, same denominators.

The keyword table: every search where the brand is mentioned, cited, or could be because it competes for it. Ordered by keyword value by default, so the most relatable searches show first.

Per keyword you get the monthly volume, the mention state per engine, and the citation rank per engine. Controls above the table:

No brands means AI named no brand at all for that search and gave generic advice. Those keywords stay in the table and can still carry a citation, but they are excluded from % mentioned.

The pages of this domain that AI answers use as sources, ranked by the Google demand of the keywords they are cited on. These are the pages earning the domain's AI presence. Switch between ChatGPT and AI Overviews. Everyone sees the top five; the full list is paid.

If a page has no citations yet, the report says so rather than showing an empty table.

Every table exports to CSV from the Export button in its section header. Export is a paid feature, and each plan has a row cap per table.

The export carries whatever the table is showing, including the active category filter, the state filter and the comparison columns. Filter first, then export, and the CSV arrives to your email.

Enter the competitor's domain instead of your own. You get their report: their market, their categories, their keywords, their competitive map. It is the fastest way to see which categories they are winning that you have not entered yet.

Search a category name to see the market itself: how many keywords it holds, how much demand, and which brands lead it. Open any of those brands from there.

The index is a quarterly research snapshot, so it tells you where to look, not what changed this week. Once you have decided a set of keywords matters, add them to a SEOmonitor campaign. The platform then tracks AI Overviews daily and AI Search weekly, with the visibility trend explainer showing what moved and why.

You do not need the prospect as a client, or an account of theirs, to read their AI visibility. The index reads any website in a live market from public data, so you can walk into a pitch with their numbers already in hand.

Two notes for pitching. If the prospect ranks on very few keywords in Google, the report will say the market is small and offer to read them across a competitor's keywords instead; that borrowed read is often the more useful pitch, because it shows the market they are absent from. And because the index is a quarterly snapshot, position it as the diagnosis. The tracking of what your work then changes belongs in a SEOmonitor campaign, which is the natural second half of the proposal.