Some of the features described in this article might be available only for Tracked Campaigns. Learn more.
SEOmonitor's Rank Tracker provides daily top 20 + weekly top 100 ranks on your primary device, and weekly top 20 ranks on your secondary device. Your primary device is automatically set to the one with the highest search volume demand across your tracked keywords — so you always get the highest-frequency data where it matters most. This enables you to know what's going on with your campaigns and which ones need your attention and helps correlate your actions and external events with rank fluctuations.
How does this work?
To start with, our Service Level Agreement (SLA) measures our promise that you get fresh ranks by 8 AM on each campaign location (timezone).
Our systems request fresh SERPs on both devices. Your primary device is crawled every 24h, starting at 00:00 AM at each campaign location with results available by 8 AM in your campaign's timezone. Your secondary device is crawled weekly.
The SERPs are pulled with the following configuration:
incognito browser window,
the desired location,
the device (desktop or mobile),
You get ranks for both devices included as standard — top 20 daily + top 100 weekly on your primary device, and weekly top 20 on your secondary device. This is below or at the price at which other rank trackers provide one rank on one device weekly.
The current day’s data becomes available only after all of the keywords have been updated with fresh ranks, so as not to deliver partially processed campaign- and group-level metrics. But no later than 8 AM. When we need to run maintenance or if there is an outage, you will be updated on these through our Status Page.
All of the SERP data is processed and the landing pages and ranks are stored in our databases, for further exploring through the interfaces and further use in our other features and products. The most recent daily HTML SERP files available can be downloaded through the platform.
If Google changes the SERP structure, our systems automatically detect and adapt their algorithms whenever possible. Otherwise, alerts and our on-call technical teams ensure that these updates are handled in the shortest time possible. You can read more on the systems we have in place, to ensure redundancy and the accuracy of the data, in order to achieve the committed SLA.
And we've built a Chrome extension called Rank Discrepancy Checker that lets you see side-by-side the actual SERP from your browser, with the SERP pulled by our systems.