Some of the features described in this article might be available only for Tracked Campaigns. Learn more.
SEOmonitor’s Rank Tracker allows you to see the past ranking performance of any website, on your tracked keywords. We also show their Visibility performance. All without you having to configure them when setting up the campaign or otherwise being limited to a specific list.
How does this work?
Every day, for both devices, the Rank Tracker stores all the 100 ranking pages for each of your tracked keywords.
This competition data can then be explored directly through the interface:
…where it is presented in the form of:
competitors’ Visibility trend charts, on keyword lists (groups):
and keyword ranking and trend tables:
You must select any three competitors or add new ones at the time of campaign creation in the wizard. After you create the campaign, you can add a new competitor and start tracking them by clicking on +Competitor. You can select the one that you want to analyze from a list of the most visible ones in each group, at any moment or enter the URL of any new competitor:
You can pin any direct competitor and you'll see these across all groups:
If you don't have direct competitors saved across the board, when you access a group, we add the most visible ones, so you have a starting point.
The competitor explainer is powered by our Website Explorer and opens up an overview of their ranking data and an overview of the keyword gap in terms of search volume and Visibility. The Keywords tab shows the search volume, trend, and ranks for all the keywords the competitor ranks for.
Other aspects
It's important to keep in mind that each group can have specific competitors selected, to help you compare "apples and apples".
All competition data is available to be extracted via CSV exports or directly in Google Sheets through our Sheets AddOn, and through API calls or DataStudio integrations.